SEO Tips for More Traffic
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Digital Marketing with SEO.
SEO or Search Engine Optimization is a practice of optimizing your web pages in order to drive free organic traffic from search engines like Google. With SEO, your goal is to follow WordPress SEO best practices on your site, so you can help search engines easily discover your content and display it in the search results.
There are 3 things search engines do in order to find and display your content to its users:
Crawling: Discover content on the internet by scanning each URL they find
Indexing: Organize the content they found during crawling, so they can quickly list it in search results for relevant queries
Ranking: Ordering the indexed content in search results such a way that the most relevant content appears at the top
On a daily basis, Google processes over 3.5 billion searches… Imagine how much more traffic you could get with a high ranking!
To put it simply, SEO brings your website to life. Sure, it’s not an overnight strategy, but the results are worth it.
Today, I want to share a few simple SEO tips that helped us get there.
Here are the tips:
Stop focusing on things that don’t matter
Keep search intent top of mind, always
Craft compelling title tags
Refresh declining content
Boost important pages with internal links
Improve page experience signals
Double-dip on mixed intent keywords
Include FAQ sections
Include expert quotes
Optimize for low-hanging featured snippets
Upgrade image backlinks
Fix dead pages with backlinks
Run an annual content audit
Build more backlinks
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